So when is exclusive, exclusive?
Sydney high fliers who are feeling a bit cut off or marginalised now have a publication just for them, a magazine that wears its dollar signs on its sleeve. It's called 100k+ and is created for people who want more – or so says the blurb.
The mag equips the modern-day arriviste for aspirational living with articles on personalised concierge services (very handy when you're working those 50-hour weeks), how to drink whiskey and where to get that MBA. But, according to some folks who have seen it, half of the magazine is dedicated to its real purpose – and the big advertising bucks – senior executive jobs that start at, you guessed it, $100K+.
So, where do you reckon you can you pick up the little mag that aims high? Well, 100K+ is available at 250 select Sydney newsagents for , wait for it, just $4.95! Or if that seems just a little too haphazard, you can take out the 12-month $100 Platinum Career Investment subscription.
But here is the funny bit. Proving that exclusivity ain't what it used to be, if you're in the right place at the right time – namely, one of Sydney's 500 best cafes, car washes and gyms – you can pick it up for free...
(And it could only happen in Sydney!)